These 30-second spots aired during the winter olympics to showcase Panasonic's support of the Canadian Alpine Ski Team. We were faced with a unique challenge with this project. With the Olympics just around the corner, the team couldn't afford to take any time away from training. By working as a small, mobile unit, our crew was able to incorporate into the team's regular training sessions and still get the unique perspectives Panasonic needed to make these ads stand out.